 Katsina Area Command rolled out a high-impact lecture on Strategic Reputation Management on August 20th, 2025.){kind=link}
In a bold stride to boost public trust and sharpen its professional edge, the Nigeria Customs Service (NCS) Katsina Area Command rolled out a high-impact lecture on Strategic Reputation Management on August 20th, 2025.
Held at the Customs House Conference Hall, the event—tagged “Enhancing Public Image, Trust, and Operational Effectiveness”—brought together officers from the Katsina Command and personnel from the Federal Operations Unit, Zone B.
Declaring the lecture open, the Customs Area Controller, Comptroller Abba-Aji Idriss, underscored the power of reputation as a “strategic asset” in modern governance and security operations.
> “The Nigeria Customs Service is committed to building trust, transparency, and mutual respect with the public,” he said. “Strategic reputation management helps us maintain credibility, ensure compliance, and strengthen collaboration with the communities we serve.”
The critical role of reputation in border security and trade facilitation
Elevating public relations and communication standards
Building trust through grassroots engagement and accountability
Aligning Customs practices with global best-in-class operations
Interactive breakout sessions also sparked vibrant exchanges, with officers brainstorming fresh ways to build bridges with stakeholders—especially in border communities where local support is vital.
The Katsina Command reaffirmed its alignment with the progressive vision of Comptroller-General of Customs, Bashir Adewale Adeniyi, MFR, focused on innovation, transparency, and operational excellence across the board.
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