A Movement is Born: #SahelUnplugged Campaign Officially Launched
Today, on World Environment Day 2025, the Voice of Sahel Climate Initiative launched a bold, month-long environmental campaign titled #SahelUnplugged: Breaking Free from Plastic. This landmark initiative aims to combat plastic pollution across Borno, Bauchi, Gombe, Jigawa, Katsina, Kano, Kebbi, Sokoto, Yobe, Zamfara, and beyond.
In a region where plastic waste silently clogs rivers, poisons livestock, and damages farmlands, this campaign is not just timely—it’s urgent.
🌐 What is #SahelUnplugged?
#SahelUnplugged is more than a hashtag. It’s a call for action. Running from June 5 to July 5, 2025, this campaign brings together youth, markets, local leaders, and policymakers in a united front to:
Promote plastic-free alternatives
Inspire policy advocacy
Highlight community solutions
Amplify the voice of the Sahel in the global climate conversation
🔍 Campaign Activities
🎬 Plastic Chains Documentary
A short but powerful film that tells the untold stories of Sahel communities struggling and resisting plastic pollution.
🛒 Plastic-Free Market Challenge
10 pilot markets in the Sahel will attempt to operate without single-use plastics. Traders who comply receive visibility and rewards.
🧹 Youth-Led Cleanups & Art Activations
Thousands of youth are taking to the streets with cleanups, awareness murals, and school activations to educate the next generation.
🗣️ 7-Day Plastic-Free Digital Challenge
The online arm of the campaign engages communities through videos, challenges, and live interviews.
Follow us via @VOSAC Initiative and use the hashtag #SahelUnplugged.
🏛️ “Ban the Bag” Regional Town Halls
Key policy discussions will be hosted in participating states to push for urgent legislative reforms and local by-laws against plastic use.
🧭 Why This Matters
Plastic pollution isn’t just a waste problem. It’s a climate crisis, a health threat, and an economic burden—especially in vulnerable regions like the Sahel.
> “If the Sahel speaks, the world must listen. We are breaking free from plastic — for our people, our animals, and our future.”
— Ambassador Yusuf Yau, President, Voice of Sahel Climate Initiative
📌 How You Can Join the Movement
✅ Take the 7-Day Plastic-Free Challenge
✅ Share the Plastic Chains documentary
✅ Post using #SahelUnplugged
✅ Host a mini cleanup in your school, market, or neighborhood
✅ Follow @VOSAC Initiative on all platforms
👥 Who We Are
The Voice of Sahel Climate Initiative is working to restore degraded ecosystems, amplify local voices, and build climate resilience through storytelling, advocacy, and innovation.
📞 Contact Us
Ambassador Yusuf Yau
📱 +234 803 640 7762
📧 y2inaction@gmail.com
🔗 Follow: @VOSAC Initiative | #SahelUnplugged | #BreakPlasticChains
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